CONCRETE CONTENT - BRANDING 2018

CC is a crew of friends who bound together to start one of NYC's premiere guerilla marketing companies. They work with brands such as Supreme, Adidas, Urban Outfitters, Rag & Bone, etc., and across various street marketing techniques such as postering, projections, stencils, and stickers.
I was in charge of all branding, creative direction and digital. The discrete identity is based on the respected process and materials of printing, rather than the ridiculous reality that putting them up is still a crime.





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